• October 27, 2012
      • 10:00 am - 10:30 amCheck In and a Light Breakfast Good morning! Come in early and enjoy some coffee and a light breakfast provided by Driscolls Berries (seriously the sweetest berries you will ever have)
      • 10:30 am - 10:40 amWelcome from our Founder/Local Producer
      • 10:50 am - 11:35 amEating Your Way to the Top - Advice on How They Did It. Some bloggers, writers and content producers just seem to have what it takes to be successful. Was it luck? Was it being in the right place at the right time? Or was is really hard work and you're just seeing the end results? This panel will focus on how they became successful and what you can do to grow your blog and community too!
      • 11:45 am - 12:15 pmAsk the PhotographersHow do you make white food look good in a photo? What's the best place in Philly to find great photo props? How can you make a smartphone snap shot look awesome? What photo apps are actually good? Get your questions ready... we're rounding up the best photographers in Philly for an "As the Photographer" session you don't want to miss.
      • 12:15 pm - 1:15 pmLunch & NetworkingTasty Details Coming Soon...
      • 1:15 pm - 2:00 pmLeveraging The Social WebTBA
      • 2:10 pm - 2:50 pmBuilding Your Own Buzz - PR and Marketing Lessons from the ProsIf you build it they will come... well, not exactly. You still need to generate buzz. You still need to get the word out about your awesome content. You may be thinking... it's hard enough to blog once a week, you want me to get my own PR too? We know it's overwhelming building your own media empire so that's why we're going to give you a plan for generating buzz and making your blog noteworthy.
      • 3:00 pm - 4:00 pmWorking with Brands (Blogger & Brand's Perspectives) Traffic is rolling in. Brands are contacting you to host giveaways, twitter chats. Your thinking about doing a redesign because you haven't touched your blog since 2008. You are well on your way to making it really happen. Ah...But you're not really sure how to manage these relationships. You need to pay for that new server and designer to refresh your pages. How are you going to go from hobby to an actual business? What are some of the tips you can use to create long lasting relationships with brands? Join us for a refreshing and intimate conversation with one of our favorite brands and bloggers who will share how they have built their relationships and monetized their content.
      • 4:00 pm - 5:00 pmNetworking MixerNow that your buzzing with new ideas, join us for cocktails and great conversation with Philly's most interesting food bloggers. Bring your business cards! 🙂


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